MUSKITA, Susana Magdalena Welly; FERDINANDUS, Arce Yulita; PAKPAHAN, Ratna Rosmauli. PENGARUH PSIKOLOGIS KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN HANDPHONE MEREK VIVO (STUDI KASUS PADA MAHASISWA PROGRAM STUDI MANAJEMEN UNIVERSITAS VICTORY SORONG). JURNAL BADATI, [S. l.], v. 4, n. 2, p. 30–41, 2025. DOI: 10.38012/jb.v7i2.861. Disponível em: https://ojs.ukim.ac.id/index.php/badati/article/view/861. Acesso em: 15 mar. 2026.